Blog

September 1, 2026
5 Things We Consider Before Printing Your Labels

When you come to Super Labels with a printing project, you may already have your artwork ready. However, producing a successful label involves more than simply taking a file and sending it to print. Before we recommend a solution, we take the time to understand where the label will be used, what surface it will […]

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August 3, 2026
Want a Premium Metallic Effect? Silver Stock Delivers More Than Just Shine

One of our long-standing customers recently returned to us with a new label project. She wanted the shell design in the background to have a premium metallic effect and had already selected silver stock, knowing from our previous projects that it could achieve the look she had in mind. The metallic finish itself was not […]

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July 8, 2026
Why some Spot Gloss Labels shine and others don't

Spot Gloss is designed to make important elements stand out. But when it doesn't, the finish can look flat, dull or almost invisible, leaving brands wondering what went wrong.  In most cases, the problem isn't the printing itself. It's the combination of artwork preparation, Spot plate design and production control that determines whether Spot Gloss creates real impact.  Reason 1: Poor Spot Plate Definition from the […]

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June 17, 2026
Hot Foil or Cold Foil? The Best Choice Isn't Always the Most Expensive One

When clients ask for a gold foil finish, the assumption is often that there is only one way to achieve it. In reality, there are two very different processes available: hot foil and cold foil. Many people automatically assume that hot foil is always the premium option and therefore the best choice. While hot foil […]

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May 18, 2026
Engineering Labels for Real World Conditions

When a label needs to adhere to painted metal surfaces outdoors for up to 24 months, the challenge is rarely just about printing — it’s about ensuring the entire label system performs reliably in real-world environmental conditions. Conditions Are More Complex Than They Look At first glance, metal may seem like an ideal surface for […]

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February 11, 2026
New to Label Printing? Here’s How We Make the Process Easy

If you’re new to label printing, the process can feel more complex than expected. With so many options in materials, finishes and technical setup, it’s easy to feel unsure about where to begin. That’s why Super Labels focuses on making the process as clear, simple and supportive as possible, especially for first-time clients. Starting With […]

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February 11, 2026
The Real Reason Brands Stay With Us for Decades

In label printing, long-term partnerships are rarely built on price alone. While cost and turnaround are important, they are not what keep clients coming back year after year. What truly makes the difference is consistent support, reliable outcomes and a team that understands how to manage the details behind every job. Consistency Builds Confidence Super […]

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February 11, 2026
Color Matching Gone Wrong: 3 Mistakes That Cost Brands Reprints

Color consistency is critical to brand identity. When label colors don’t come out as expected, the result is often costly reprints, delays and frustration. In most cases, these issues can be traced back to a few common mistakes made early in the process. Reason 1: Relying on Screens Instead of Print Standards One of the […]

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February 11, 2026
Labels Falling Off? It’s Usually Not the Adhesive’s Fault

When labels start peeling, lifting, or falling off entirely, the adhesive is usually the first thing people blame. It seems like the obvious cause, but in reality, the issue is often something else. In label printing, adhesion failure is more commonly the result of mismatched materials, environmental factors or application conditions rather than the adhesive […]

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Super Labels

The Alternative Label Company
Address
10 Brendan Drive
Nerang QLD 4211
E-mail
sales2@superlabels.com.au
Phone
(07) 5596 7588